Multi Level Marketing (MLM)

With Tracknow’s Multi Level Marketing (MLM) tool you can give your affiliates the ability to recruit new affiliates and reward the recruiting affiliates with extra commissions each time their sub-affiliates generate commissions for themselves.

How it works?

When MLM is enabled, your affiliates will have access to their unique MLM recruiting link. That link will direct potential affiliates to your affiliate sign up form.

If a new affiliate registers using an existing affiliate’s MLM link, the system automatically associates the new affiliate as a sub-affiliate under the recruiting affiliate.

Each time the sub-affiliate generates a commission for himself, the recruiting affiliate can also receive a commission for that sub-affiliate activity.

The sub-affiliates can also recruit their own sub-affiliates and earn from their activity as well.

This gives your affiliates an incentive to recruit new affiliates and helps you to grow your affiliate count which can be translated to more traffic/sales.

MLM access

MLM can be enabled globally for all affiliates or individually for selected ones, determining who can recruit new affiliates and receive commissions.

When MLM is enabled globally, all of your affiliates will have access to their MLM recruiting link and any affiliate can recruit new affiliates and earn commissions from their activity.

When MLM is enabled for specific affiliates, only those affiliates will have access to an MLM recruiting link, and only they can recruit new affiliates and earn commissions from their activity.

To enable global MLM go to Settings > Multi Level Marketing (MLM)

To enable MLM for specific affiliates only go to Affiliate Management > click on the affiliate’s name > Custom MLM

MLM commission override

MLM commissions can be configured in 3 scopes:

• Global – MLM commission rates that apply to all affiliates
• Campaign – MLM commission rates that apply only to affiliates participating in the campaign
• Personal – MLM commission rates that apply only to specific affiliates

Personal MLM commission settings override all other MLM settings.
Campaign MLM commission settings override Global.

These scopes allow you to implement complex MLM structures.

For Example

Set global MLM default commission rates that apply to all affiliates.
If you create a specific campaign where MLM commissions should differ from the defaults, you can assign custom rates for that campaign. Affiliates participating in that campaign will receive the custom MLM rates, while all other affiliates will continue receiving the global default commission rates.
If you have a special agreement with some affiliates about their MLM commissions rates, you can configure their personal MLM that will override all other settings and will reward them accordingly.

Configuring MLM settings

Every MLM settings page (Global, Campaign or Personal) consists of two main configurations:

• How many levels will be rewarded for each conversion
• What should the MLM commission calculation be based on

When you start enabling levels in the MLM settings page, you are essentially determining how many levels of an affiliate’s upline will be rewarded with MLM commissions for a conversion he generates.

Let’s look at the following MLM settings:

3 levels are enabled. This means that when an affiliate generates a conversion, 3 affiliates of his upline will be rewarded for that conversion.

The values entered next to each level will determine the commission rate each level will receive according to the selected MLM type.

In this example, the MLM type is ‘Amount Based’ meaning that the commission will be based on the amount value of the conversion.

When an affiliate generates a conversion, his referring affiliate (the one who is 1 level above him) will receive MLM commission based on the value configured next to ‘Allow MLM Level 1’.

That affiliate’s referring affiliate (the one who is 2 levels above the affiliate who generated the conversion) will receive MLM commission based on the value configured next to ‘Allow MLM Level 2’.

That affiliate’s referring affiliate (the one who is 3 levels above the affiliate who generated the conversion) will receive MLM commission based on the value configured next to ‘Allow MLM Level 3’.

We’ll use the following affiliate hierarchy as an example:

Mick Jagger was the first affiliate, which then recruited Robert Plant as an affiliate.

Mick in this case is one level above Robert.

Then, Robert recruited Bruce Springsteen as an affiliate.

Mick is two levels above Bruce.
Robert is one level above Bruce.

Then, Bruce recruited both Axl Rose and John Bon Jovi.

Mick is three levels above Axl and John.
Robert is two levels above Axl and John.
Bruce is one level above Axl and John.

Then, Axl recruited Kurt Cobain as an affiliate.

Mick is four levels above Kurt.
Robert is three levels above Kurt.
Bruce is two level above Kurt.
Axl is one level above Kurt.
John is not related to Kurt because John is not in Kurt’s upline or downline.

If Kurt generated a conversion (let’s say he referred a client that made a purchase for the amount of $100). Kurt will get a commission for that sale which is unrelated to MLM because he is the direct seller for the client, so his commission will be awarded by the payout configured for that campaign.

Axl, who is Kurt’s referring affiliate and is 1 level above him, will get an MLM commission for the amount of 10% of the conversion amount (10% of $100 = $10).

Bruce, who is 2 levels above Kurt, will get an MLM commission for the amount of 5% of the conversion amount (5% of $100 = $5)

Robert, who is 3 levels above Kurt, will get an MLM commission for the amount of 2% of the conversion amount (2% of $100 = $2)

So in total, the sale that Kurt made, triggered the following commissions:
$10 + $5 + $2 + the commission Kurt received from the campaign payout.

MLM Types